Joint customer acquisition approach that drives better results

 
B2B-IT-Partner_20år_Liggande_Svart_Guld B2B-IT-Partner_20år_Liggande_Svart_Guld

In partnership for almost 20 years

Having recently deepened our collaboration to create an even broader offer, we asked Daniel Lagerström, Sales & Marketing Manager at B2B IT-Partner, to tell us about how he sees the partnership and what value it brings.

 Tell us a bit about the partnership with 3stepIT. 

 

The partnership between B2B IT-Partner and 3stepIT go back many years, with 3stepIT being an integral partner in financing IT equipment and managing takebacks. Over the years, our joint offering has evolved, and today we provide a complete lifecycle solution for our customers’ IT needs. We work closely together, maintaining personal relationships and continuous dialogue. 3stepIT is a natural part of our customer meetings where lifecycle management is presented. We know each other well and always have a strong mutual agenda in our deals

 What value do you get from the partnership with 3stepIT? 

 

3stepIT is a crucial part of our offering, particularly in client-as-a-service solutions and pure financing for all IT product groups. They also ensure the safe and controlled take-back of customers' end-of-life.

 

3stepIT is a partner similar to B2B, with personal touchpoints and strong continuity in the collaboration. Besides their excellent services, including financial solutions, asset management and take-backs, their flexibility and personal contact provide significant value to us and our customers.

Daniel B2B-1

"We work closely with each other, with personal relationships and close dialogue. 3stepIT is a natural part of our customer meetings where we present lifecycle management. We know each other well and always have a good common agenda with our businesses"

 

 Daniel Lagerström,  Sales and Marketing Manager, B2B IT-Partner

 What value do you get from the partnership with 3stepIT? 

 

3stepIT is a crucial part of our offering, particularly in client-as-a-service solutions and pure financing for all IT product groups. They also ensure the safe and controlled take-back of customers' end-of-life.

 

3stepIT is a partner similar to B2B, with personal touchpoints and strong continuity in the collaboration. Besides their excellent services, including financial solutions, asset management and take-backs, their flexibility and personal contact provide significant value to us and our customers.

 What do you think differentiates 3stepIT from other players in the market? 

 

3stepIT has the most comprehensive lifecycle management offering, including financing, an asset management system and more. Combined with our services and hardware, we complement each other exceptionally well. Their personal contact and flexibility are also strong areas where 3stepIT consistently excels.

 How does your partnership with 3stepIT help you to grow your business? 

 

Our offerings and ways of working make us a perfect match, allowing us to complement each other remarkably well and create the best customer solutions. With 3stepIT’s lifecycle management, we broaden our offer and can deliver more controlled and efficient solutions to our customers.

 How does your ability to offer lifecycle and ITAD services improve your customer relations and the “stickiness” of your customers? 

 

Lifecycle services allows us to be a more integral part of the customer's IT delivery, providing more business opportunities not just a hardware delivery every three years. Together, we offer services that create greater value for the customer, providing ongoing support and improvements throughout the contract period. We are involved in changes in the customer's business and can continuously help and improve the delivery.

 How important is sustainability for your company and how does your relationship with 3stepIT help you achieve your sustainability objectives? 

 

Sustainability is very important to us. We operate in an industry that affects the environment both negatively and positively, such as reducing travel thanks to digital meetings. To ensure that the IT equipment we deploy is used to its maximum throughout its lifetime, and not just the first two to three years, 3stepIT's services play a crucial role. They help us achieve real and measurable impact.